Starting your negosyo is never easy — lalo na kung food or beverage ang pinag-uusapan. Yet, in today’s caffeine-loving culture, one thing is sure: many Filipinos can't begin the day without a good cup of coffee.
That’s why a coffee shop is a good business idea — not just for profit, but also for passion.

Whether you’re an aspiring coffee shop owner who dreams of brewing quality coffee for your neighborhood, or a business owner eyeing the growing coffee market in the Philippines, this guide will walk you through diskarte tips on how to start a coffee shop business in the Philippines — step by step and in a way that's practical, affordable, and pasok sa panlasa ng Pinoy.
Let’s brew your dream into reality!
Note: This guide is based on actual experiences of Filipino coffee business owners and expert input from the local food and beverage industry. Startup costs and procedures may vary depending on location and regulatory updates.
For the latest information, always consult local government units (LGUs) or visit official websites like DTI.gov.ph and BIR.gov.ph.
Why a Coffee Shop is a Good Business in the Philippines
The Philippines is a country with a deep connection to coffee. From traditional coffee served in sari-sari stores to specialty coffees in air-conditioned cafés, the demand for coffee is alive and growing.
Why exactly is a coffee shop in the Philippines a smart business endeavor?
Recommended reading: Check DTI’s coffee industry roadmap and MSME programs here.
The Coffee Market in the Philippines: Quick Glance
Steps to Start a Coffee Shop Business in the Philippines
1. Develop a Solid Business Plan
Your coffee shop business starts with careful planning. A business plan will serve as your blueprint — helping you align your concept, finances, and strategy.
Your business plan should include:
2. Choose the Right Business Model
Depending on your capital and diskarte, you can choose from:
Independent Coffee Shop: Build your own brand from scratch. You have more creative freedom — but also higher responsibility for marketing, branding, and operations.
Franchising a Coffee Shop: If you want a proven system, go for a coffee franchise. You’ll have to pay a franchise fee and royalty payment, but you’ll get training, branding support, and existing market trust.
Popular franchises in the Philippines include:
Coffee Franchise | Estimated Franchise Fee | Notes |
---|---|---|
The Coffee Bean & Tea Leaf | PHP 2M - PHP 6M | Premium, well-known |
Bo's Coffee | ~PHP800K+ | Proudly Pinoy brand |
Macao Imperial and other pop culture-themed coffee houses | PHP1M+ | Trendy among Gen Z |
Reminder: Always check with the Philippine Franchise Association for accredited and legitimate opportunities.
3. Find the Perfect Location
In the Philippines, a good location can make or break your shop business.
Factors to consider:
Budgeting and Startup Costs
Startup costs will vary depending on the size, branding, and type of coffee shop.
Here’s a rough breakdown for a small coffee shop business in the Philippines:
Expense Item | Estimated Cost (PHP) |
---|---|
Business Registration | 10,000-20,000 |
Rent (1 month advance + bond) | 30,000-100,000+ |
Renovations/Interior | 50,000-300,000 |
Coffee beans and equipments | 50,000-300,000 |
Furniture & Kitchen tools | 30,000-100,000 |
Initial Inventory (food & drinks) | 20,000-50,000 |
Marketing & branding | 10,000-30,000 |
Staff salaries (1-2 months) | 30,000-100,000 |
Legal Requirements to Register Your Business
Before running a coffee shop business, you need to comply with local and national regulations.
Basic steps:
- Register your Business – DTI for sole proprietorship (https://bnrs.dti.gov.ph), or SEC if corporation (https://www.sec.gov.ph).
- Barangay Clearance – Talk to your barangay hall.
- Mayor’s Permit – From your city hall. Usually includes sanitation, zoning, and fire inspection.
- BIR Registration – To issue official receipts and pay taxes (https://www.bir.gov.ph). Check out our guide here.
- FDA Licenses (if selling certain food/drinks) – Refer to the Food and Drug Administration (https://www.fda.gov.ph).
Getting these papers in order protects you from penalties and gives your shop business credibility.
Crafting Your Menu and Coffee Offerings
A good menu blends Filipino flavor with international favorites. Many coffee shop customers in the country are looking for variation. Include:
Pro Tip from Baristas: Create a "Signature Drink" exclusive to your shop. It becomes your trademark and helps people remember your brand. How about creating the Kapeng Ube Latte — combining Filipino ube jam and espresso!
Marketing Your Coffee Shop Business
The success of your coffee shop depends on how well people know about you.
Marketing Strategy Tips:
Industry data shows that Filipino coffee shops with high Facebook and Google Ratings tend to attract 2x more foot traffic than competitors without online reviews.
Ang sikreto sa pag-grow ng coffee business? Consistency in customer service, taste, and quality coffee preparation.
Common Challenges in Running a Coffee Shop Business
No business is 100% smooth-sailing, so expect some hurdles:
“We underestimated weekday demand from online workers. Now we prepare grab-and-go bundles every morning.”
Stay hands-on, track your performance data, and be ready to pivot. That’s the diskarte of successful coffee shop entrepreneurs.
Coffee Shop Business Ideas to Get You Inspired
Need help developing your concept? Here are some coffee shop business ideas that are doing well in the Philippine coffee scene:
Launch Your Coffee Shop Business with Purpose
Starting your coffee shop business in the Philippines doesn’t have to be overwhelming. With the right preparation, diskarte, and love for the bean — you can build something not just profitable, but deeply fulfilling.
Remember:
Now that you've learned the basics, the next step is up to you. Are you ready to brew your success in the local coffee scene?
Dream big. Brew fresh. Serve happy.
Follow Trailblazer.com.ph for more tips, insights, and real talk on Filipino negosyo life. Save this guide and share it with a fellow ka-negosyo — because success in the coffee business tastes better when shared.
Kaya mo ‘yan, future coffee shop owner!